Thomson Local presents an A to Z guide to Search Engine Optimisation. SEO can be confusing for newcomers, especially due to the number of technical terms that are thrown around.
This infographic is perfect for Search Engine Optimisation newbies as it explains the key concepts behind some of the most commonly used terms in the search marketing industry. The most important lesson in search marketing is ensuring that you are creating content for users and not search engines. The infographic also offers best practice advice that will ensure your site steers clear of activity that may results in penalties from search engines.