For many pundits and retailers, 2012 has been the Year of Showrooming – a terrifying specter for retail brands. And there’s good reason to be alarmed: 56 percent of consumers will do some holiday showrooming this year, and more than a fourth of them say they will likely make their purchases online, while standing in a store.
We’ve gathered a wealth of data relative to this year’s holiday retailing season, specifically as it pertains to online and mobile behaviors, and you’ll find that data in this infographic. In the spirit of giving, we encourage you to use the embed code to pass it along to your friends, colleagues and readers.
Brought to you by retailcustomerexperience.com.
Brought to you by retailcustomerexperience.com