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Tag Archives: Marketing

Infographic: How colour defines a brand

How-colour-defines-a-brand

Colors play a significant role in defining a brand. Colors have a direct impact on how customers perceive your brand. Based on the color, customers tend to judge a brand. Hence, it is essential that you choose the colors wisely and stick to the colors that aptly define your brand. Listed below are the general notions what people have about ... Read More »

Beginners guide to memorable marketing

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Consumers are fickle creatures – something as simple as color can affect brand awareness by as much as 80%. This means that ensuring you’re doing everything right to stand out, grab your target audience and keep your brand at the forefront of their mind is absolutely vital. With the speed and frequency at which we all consume advertising, getting it ... Read More »

Infographic: 3 Ways to Fail at Marketing for Real Estate Agents

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Real estate agents try countless marketing ideas to help grow their businesses, yet they continue to invest in expensive, low-yielding channels. After looking into the various ways real estate agents spend their marketing dollars, I had an “ah-ha” moment: Real estate agents are making poor marketing investments because they’re trying to reach the wrong audience. While researching this topic, I ... Read More »

Infographic: Why Your Business Needs a Blog

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Blogging plays an essential role in any content marketing strategy and is a seriously effective way of gaining more website traffic, leads and customers. They help improve your search ranking and get your business seen on Google.There are many factors that go into creating an effective blog post take a look at our infographic. Brought to you by hudsonfusion.com Read More »

Infographic: How to Find the Lead of Your Company’s Dreams

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Defining the perfect leads for your sales team is like setting up a perfect blind date. Does she have compatible interests, or will the conversation fall flat? Is he up to your standards? Is he “on the market”? Find your ideal lead with our new infographic, “How to Define the Lead of Your Company’s Dreams”. Brought to you by Marketo Read More »

Infographics And Visual Marketing Events To Visit In 2014

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Visual marketing has become such a part of online marketing in general that you can’t generally have one without the other. The use of multiple forms of media, such as photos, videos, infographics, cartoons and logos are a big part of attracting users in the world today. So much so that entire social networks have been dedicated to visual media, ... Read More »

How Marketers Can Create Stunning Infographics

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Infographics are the coolest development in content marketing. Around the world, thousands of businesses are investing in beautiful, informative graphics that tell a story about their niche. If your business would benefit from the extra publicity, an infographic is a sure-fire way to generate interest and promote your brand as an authority figure. Creating infographics can be a little daunting: ... Read More »

5 Digital Tools to Boost Your Brand in 2012

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These 5 tools are essential for brands to grow and engage with their fans. The infographic features digital platforms and showcases the top brands who are successfully utilizing the platform. Here are the platforms and top brands that are “doing it right” • Social Bookmarking: Etsy • F- Commerce: Oscar de la Renta • Digital Coupons: AutoTrader.com • Mobile Photo ... Read More »

Your First Date With Online PR

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So here’s the thing, marketing is important. And although we all know this, what you may not know iswhy you need to market yourself. Entering the world of websites, social media, and mobile phones can seem overwhelming and you might even wonder if it’s really worth it–it is! Brought to you by prmarketing.com. Brought to you by prmarketing.com Read More »

Seven Best Practices for Building a Smart Ad

Benchmarks-Infographics

Not all ads are created equal. One question advertisers ask is what kinds of ads they can use to increase the performance of their online branding campaigns. To answer this, we analyzed nearly 300,000 creatives and more than 100 billion impressions to see what works best. Brought to you by mediamind.com. Brought to you by mediamind.com Read More »

Find Your Fans: The Cost Of Marketing On Facebook

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With an audience of 800 million potential customers, businesses are flocking to Facebook as their go-to social media marketing platform. We examine the who, how, and how much of Facebook marketing. Brought to you by flowtown.com. Brought to you by flowtown.com Read More »

How Social Media Changed The Ad Game

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Social media has revolutionized the methods, motives, and metrics of marketing. As a result, it keeps challenging the advertising industry to keep up with the latest technological innovations, tactics, and consumer expectations. Today, social media is how audiences are spending their time and where marketers are spending their money. As a result, online opportunities have taken top priority in the ... Read More »

SEO Salary Guide For Top 20 U.S. Markets

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The demand for SEO professionals continues to rise across the country, but what markets really provide the best opportunity? The SEO Salary Guide offers a look at what cities have the highest volume of SEO jobs, which titles are in the highest demand, and what the earning potential is for each segment. Brought to you by onwardsearch.com. Brought to you ... Read More »

The Viral Marketing Cheat Sheet

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Perhaps nothing is as effective and efficient in spreading your message as a viral marketing campaign. The idea behind viral marketing is to inspire people to spread your message for you. It’s been estimated that a successful viral campaign can have 500-1000 times more impact than a non-viral campaign. Crafting a successful viral marketing campaign is more difficult than it ... Read More »

Social Timing, When is Engagement The Highest?

socialtiminginsights

The sience behind timing and its impact on Social Media marketing performance. To every social media marketer who has ever wanted to answer the question “What is the best time to tweet?” this post is for you. Brought to you by argylesocial.com. Brought to you by argylesocial.com Read More »

The Word and the World of Customers

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From toothpaste to travel, there’s one thing that influences purchase decisions more than any other source: word of mouth. We like to talk. And while we talk a lot about the usual stuff, our friends, family and careers, we talk a surprising amount about products (and services) and not just about the latest iPhone or how you can return anything ... Read More »

The Cartesian Hotel Marketing Mix

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The following Cartesian infographic summarizes some of the most popular online marketing channels and how they fit into the hotel marketing mix with regards to level of targeting and purpose (branding vs prospecting). Brought to you by thatagency.com. Brought to you by thatagency.com Read More »

Digital Marketing Budget Trends for 2012

digital-marketing-budget-trends-2012

Over the last few years, businesses and marketers have been seeing a tremendous shift away from traditional marketing towards interactive methods like social media, e-mail marketing and search marketing. The shift necessitates serious reconfiguring of marketing budgets to include these digital marketing channels. Brought to you by 6smarketing.com. Brought to you by 6smarketing.com Read More »

5 Ways to Make Your Social Media Marketing Strategy More Effective

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This infographic details 5 strategies that can help your Social Media Marketing and overall Online PR. The main point of the infographic is that you need to keep yourself casual and relatable. People will not be drawn to your company or brand unless they feel like it applies to them. Marketing is changing with the internet, and now that people ... Read More »

Social Media for B2B Marketing

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Do you hear everyone talking about social media these days — Twitter and Facebook and those sites — and wonder what the heck the big deal is? Ecreative Internet Marketing has put together a simple infographic that demonstrates the reason 86% of B2B firms are using social media as part of their marketing plan, including statistics on B2B buyers and ... Read More »