A Complete Guide to Creating Successful Company Logos

When asked what it takes to start a business, you could probably rattle off a list: a great product, financing, four years of sleep deprivation. Those are definitely good answers, but you forgot one tiny detail. Branding. Here’s why branding matters: You wouldn’t tell a random story to someone you just met. You’d start with … Read more

Complete Guide to Targeting with Facebook Ads

This guide will make every advertisers life easier. In fact, it contains 850 Facebook ad targeting options and is extremely easy to read. Many advertisers don’t understand Facebook’s advertising options. They don’t properly target their ads. Most advertisers only use one or a few of Facebook’s targeting options. Consequently, the most common and thus most … Read more

Job Interviews: How To Prepare for Every Step of the Process

When you land a job interview, you’ll have about five minutes to be excited before you begin the sudden, sharp descent into a major case of nerves. But what’s causing that change? Job interviews are the professional equivalent of a blind date. You have no idea who you’re meeting, what you’ll talk about, or if … Read more

Managing Productivity: The 5 Stages of Getting Things Done

The Getting Things Done methodology has proven to be quite popular in the world of time management and professional development. To help would be practitioners of David Allen’s trademarked methodology, the team at LiquidPlanner has created this graphic that illustrates the thought processes involved. Take a second to consult the 5 basic steps shown here … Read more

Top Five Presentation Do’s and Don’ts (Infographic)

PowerPoint presentations drive more traffic to your website than any other technology. And when you get a good reputation for your skills, you can create presentations all day long. However, whether you are experienced or not, presenting your topic is not easy. If you want to create a presentation that gets noticed, this infographic will … Read more

Increase brand recognition: Color increases brand recognition by 80%

Color increases brand recognition by 80%. But what does color mean? Understanding colors and how they relate to your target audience (age, class, gender) will help you create a stronger brand palette. All colors fit into three categories; cool, warm, and neutral. While you can select all your colors from the same group, it is … Read more