10 Content Marketing Ideas to Boost Lead Generation

If you haven’t noticed by now, the internet is overflowing with content. From a business perspective, this is down to the ability of content to drive interest from customers. Simply look at the biggest global companies’ websites and you will see a vast array of content types, from blog, to social media, side-projects, press coverage, … Read more

5 Simple Reasons Why You Should Utilize a Content Marketing Matrix

Image source You already know the truth behind that well-worn phrase, ‘Content is King’, but you also know that getting that content right gets more difficult with time. New platforms and channels, ever-changing trends and tastes, all present challenges to content marketers. With 82% of marketers using content marketing on a regular basis, it’s never … Read more

Storytelling In Marketing: Brand Narrative Is Important

Attractive photos, memorable slogans, impressive logos, and witty tweets have their place when trying to grab potential customers’ attention. But when it comes to actually engaging them, you need more. This is where brand narrative comes in. You need to use storytelling in your marketing. According to research published on Slideshare, 55% of customers who … Read more

Why are Infographics Important for SEO?

In today’s post, we’re going to talk about a strategy that’s an oldie but a goody. Infographics can not just add interesting dynamics to your content, but they can also help your content rank in the SERPs. If you came here wanting to know why infographics are important for SEO, you’re in the right spot. … Read more

5 Simple Ways to Create Stress-Free Promotional Videos

Video content is one of the most important tools for businesses looking to thrive in 2022 and beyond. Videos work remarkably well to foster engagement, improve return on investment, and attract more customers to your business. Video marketing statistics from Wyzowl reveal that in 2020, 89% of video marketers noted that video content provided them … Read more

What Is a Doodle Video and How Do You Make One? (Beginner’s Guide)

The marketing industry is ever-changing, with new trends coming and going. One recent trend that has gained a great deal of momentum in recent years with no signs of slowing down is doodle videos. These quick, entertaining videos are everywhere and have been used by some of the largest companies for various reasons. So, today … Read more

12 Design Blogs That Inspire Your Next Project

Every designer knows the feeling of creative blocks. There’s nothing worse than staring at a blank page or canvas, waiting for inspiration to hit. If you’re turning to the internet for your dose of inspiration, these top 12 design blogs hit the mark, offering readers the opportunity to find inspiration, resources, and community in their … Read more