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Tag Archives: content strategy

A Complete Guide to 2016 Marketing Trends

Keeping up with the trends in the content marketing world is a full-time gig, but marketers can weather the storm by looking ahead. Create a strategy to cater to the coming 2016 year, and you’ll be set right out of the gate. So what’s on the content strategy horizon? Here at ZenContent, we came up with a few predictions. via …

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Infographic: The Periodic Table of Content Marketing

Content is king is SEO, reason for the folks at econsultancy.com to put together ‘The Periodic Table of Content Marketing’. The Periodic Table of Content Marketing speaks for itself, yet there are eight areas they focussed on: Strategy, Format, Content Type, Platform, Metrics, Goals, Sharing Triggers & Checklist.  

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